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Golden Island Jerky
Brief: Create a site homepage ad highlighting Golden Island Jerky as a bold, flavorful snack that satisfies and satiates an adventurous palate.
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Audience: Millennial foodies who split their time dining out and cooking at home. They’re adventurous eaters who crave variety and explore global flavors.


OATLY
Encourage Londoners to consider Oatly as a tasty, sustainable alternative to dairy milk. Position Oatly as cheeky and approachable.
Urban, open-minded, and coffee-obsessed Londoners (Gen Z and Millennials) who are eco-conscious and curious about plant-based options, even if they’re not fully vegan.

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